Philadelphia Arts Programs Are Highlighted at CPhI / Informex 2017

On May 16 – 18 2017 a community of industry leaders in the fine, specialty and custom chemistry industries gathered in Philadelphia, Pennsylvania, USA for the 33rd edition of InformEx. This year, the exhibition partnered with CPhI North America, which celebrated its inaugural year at the conference.

Exhibitors got a preview of the proposed event back on May 25, 2016 when UBM, the conference organizer, hosted a meeting of industry professionals to introduce the show and let long-time exhibitors and new potentials know about the exciting changes that would happen for the 2017 event. The UBM staff answered many questions, provided a tour of the Pennsylvania Convention Center, and then hosted an event at the PAFA: The Pennsylvania Academy of the Fine Arts. 

The evening event was held in the upper gallery of the Samuel M.V. Hamilton Building that houses collections of modern art. Attendees were treated to appetizers and cocktails, and were permitted to explore the museum. It was a fantastic showcase for the lively arts culture of Philadelphia. The event inspired and excited out-of-town guests about the prospect of this major trade show being hosted in Philadelphia.

A year later, at the show, conference attendees were introduced to Mural Arts Philadelphia—the nation’s largest public art program. People of all backgrounds were welcome to contribute to beautiful paintings, which instantly transformed the convention space with vibrant colors. It was a great opportunity to mix with interesting people and take part in a meaningful project. The best part—participants could contribute to the creation process with no art background. The Mural Art painting helped show attendees focus and relax at the same time—a welcome break to the busy convention day. While at the same time, participants learned about the organization's work to transform places, individuals, communities and institutions through public and contemporary art. Per the Mural Arts Web site, the group has created more than 3,800 works of public art through collaborations with community-based organizations, city agencies, nonprofit organizations, schools, the private sector and philanthropies.

On a very warm evening of first convention day, UBM once again hosted an elegant event at the Pennsylvania Academy of Fine Art, this time in both the iconic Lenfest Plaza (Paintbrush Alley) as well as the Furness and Hewitt Historic Landmark Building, which houses 19th- and 20th-century American paintings, sculptures and works on paper. Local classical and jazz musicians entertained guests during a cocktail reception, which took place in the indoor and outdoor spaces. The evening started at 5:45 and set the perfect tone for the remainder of the show and the evening. Everyone who attended had a fantastic time networking with colleagues and new industry friends while exploring the museum's collections.

The Pennsylvania Academy of Fine Arts also has an internationally known school of fine arts, a non-profit college accredited through the National Association of Schools of Art and Design (NASAD) and the Middle States Commission on Higher Education (MSCHE). 

In addition to promoting the arts, the 2017 CPhI / InformEx show also supported a charitable cause. The convention hosted a benefit for Mercy Ships, a non-profit international organization that performs medical services to the world's most impoverished people. With the partnership, CPhI / Informex made a donation to the charity for every customer insight survey that was submitted (and subtly coaxed attendees to fill out the survey by providing a delicious local favorite—Rita's Italian Ice—to anyone who filled out the survey). Additionally, a monetary donation box was set up so that attendees could make an individual contribution—which Purolite attendees did.

As a local company with operations in the city of Philadelphia, Purolite looks forward to seeing everyone again in "Our City" for next year's event.